Boyaa Interactive International plans to expand its crypto treasury with up to $70 million in new purchases, focusing on Bitcoin and Ether during market downturns. The company already holds nearly $285 million in crypto, making it one of the top corporate Bitcoin treasury holders globally. This strategy contrasts with other firms reducing exposure to cryptocurrencies. Boyaa aims to buy during market weakness and prefers established cryptocurrencies with good liquidity and recognition. The company’s focus on building a Web3 gaming ecosystem aligns with its crypto investments.

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